As usual, we've made a benchmark analysis of all campaigns that ran through Weborama in Q3 (July 1 - September 30 2019).
We've analysed the 10 most popular formats to help you make a choice when planning your campaigns. We recommend to always look at the target audience and KPIs/goal per campaign first and then check which format suits this best.
Looking at the results of Q3, they are very positive and high compared to the market. A lot of known formats are being used, however early adopters keep experimenting the new formats.
Curious to the recent benchmarks of the most popular Rich Media formats? Download report here:
If you have any questions, please contact us via firstname.lastname@example.org